Stop wondering which campaigns died and why.

AI-powered intelligence platform that finds hidden waste in your Facebook campaigns, builds smarter strategies, and keeps a living memory of every decision you make.

Start Free Trial See How It Works
Detective
Target Acquired

See Everything. Remember Everything.

One unified system that analyzes campaigns, hunts waste, answers questions, and never forgets context.

📊

Campaign Detective

Unified snapshots across ad accounts—see what's healthy, what needs attention, what's quietly inefficient.

🔍

Deep Analysis

Forensic analysis of campaign performance patterns that surface hidden opportunities and risks.

🤖

Aura AI Assistant

Conversational AI that knows your campaigns, remembers context, and answers what matters.

🔎

Waste Detective

Early-warning signals for budget leaks so you can re-allocate spend before it erodes results.

Ready to stop wasting ad budget?

Full access. No credit card. No restrictions.

Start Your Free Trial

Plus Four Power Tools

Each one solves a different problem. Together, they give you an unfair advantage.

Decision Tracker
📋

Decision Tracker

A living decision log for your marketing: what changed, who changed it, why it was done, and how it impacted results across time.

See how it works →
AI Content Engine
✍️

AI Content Engine

Context-aware AI that helps you draft campaigns, emails, reports, and scripts based on YOUR audiences, goals, and performance data.

See how it works →
Platform Intelligence
🎯

Platform Intelligence

AI strategy engine for advertising platforms across 195+ countries. Get channel recommendations, budget allocation, and GTM strategies with real-time data.

See how it works →
Global Market Intelligence
🌍

Global Market Intelligence

Real-time AI analysis of countries, industries, and regions so you can make confident moves in new and existing markets.

See how it works →

How They Work Together

A real workflow showing the power of connected intelligence.

<
1

Campaign Detective flags underperforming ad sets

Waste Detective uncovers inefficient ad sets silently burning budget with weak ROAS. Build snapshots using your benchmarks (or ours), see why your campaigns are underperforming, and chat with AURA to diagnose exactly what's going wrong.

2

Platform Intelligence recommends better channel mix

AI analyzes your market’s digital behavior and recommends the right channel mix, budget allocation, and GTM strategy powered by competitive and audience signals.

3

Global Market Intelligence reveals new market opportunity

Find new markets and understand competitors with live audience profiles, market-entry strategy, competitive intelligence, and trend forecasting powered by real-time data.

4

AI Content Engine creates launch strategy

AI Content Engine gives you 50+ content frameworks—from VSLs, UGC scripts and influencer briefs to landing pages and email flows. Work in Smart Mode (describe what you need), Specific Content (pick exact output), or Analyze & Improve (upgrade existing content).

5

Decision Tracker documents everything

Every decision, rationale, and expected outcome is logged. Months later, you know exactly what you tested, when you tested it, why you made the decision, and the results.

Start Free Trial

Trusted By Founders, Freelancers, Start-Ups and Agencies Worldwide

100+
Active Businesses
195+
Countries Supported
170+
Currencies Tracked
"We were wasting ad budget on poorly performing audiences we didn't even know existed. Waste Hunter flagged them, and together with Campaign Detective we optimized our campaigns and finally started seeing real ROI."
Jackson Jackson
CEO, Celox Tech
"Market Intelligence helped us research 3 new African markets with confidence. The real-time data made all the difference in our expansion strategy."
Kelechi Uma
Co-Founder, MyNexaApp
"Decision Tracker changed how we work with clients. Now we can show them exactly what we tested, why, and what we learned. Pure accountability."
Jessica Martinez
Strategy Director

See It In Action

Full access. No credit card. No restrictions.

All 8 modules unlocked
Unlimited campaign analysis
Global market data
AI content generation
Start Free Trial
Is this only for Facebook advertising?
Today, WhyDidItDie’s core performance tools — Campaign Detective, Waste Hunter, Aura, and Decision Tracker — are built specifically for Facebook campaigns. That focus lets us go much deeper into performance patterns, waste detection, and decision tracking than generic cross-channel tools.
What is Platform Intelligence?
Platform Intelligence helps you decide where to run and scale your ads. It looks at audience behaviour and platform signals across channels and recommends the right channel mix, budget split, and GTM angles for your campaigns.
What is Global Market Intelligence?
Global Market Intelligence focuses on countries, regions, and industries — not channels. It helps you see where demand is growing, how competitors move, and which markets are worth entering or doubling down on, using real-time market data across 195+ countries.
How secure is my campaign data?
We use enterprise-grade encryption and security protocols. Your data is stored securely, never shared with third parties, and you can delete it at any time. Only you and your authorised team members have access to your account.
What's the learning curve like?
Most businesses are up and running within 30 minutes. The interface is built for founders, business owners, freelancers, and marketers — not data scientists. Aura focuses only on your campaign data and helps you understand what’s working, what’s wasting budget, and why.
Can I use this for client reporting?
Yes. Many teams use WhyDidItDie to create client-ready reports, track decision history, and explain performance clearly. Decision Tracker is especially powerful for showing exactly what was tested, why it was done, and what the outcome was.
What happens after the trial?
After your trial, you can choose a paid plan that fits your business size and needs. We’ll share pricing during your trial so you can decide. There are no automatic charges — you only pay if you choose to continue.